As a business owner, company director or CEO, you want to do everything in your power to stay ahead of the curve and to outsmart your competitors. The most important aspect you can focus in 2022 and beyond is the digital transformation of your business.
With digital transformation, you can adopt complex tools and procedures that will enable you to quickly achieve your business goals. This complex, multifaceted process takes months or years to implement and to reach maturity, but it offers unrivaled benefits for your company.
There is no doubt that the digital medium has radically transformed our lives. It has enabled us to listen to music while on the go, read the news in a few seconds, and even make restaurant appointments while commuting to work. To meet the ever-demanding needs for digitalization of savvy customers, businesses need to implement digital transformation processes.
What Does Digital Transformation Mean for your Business?
At the most fundamental level, digital transformation revolves around changing the way teams work together. This concept is more about people and less about the processes. Of course, using innovative tools is crucial for success, but teaching the team on how to maximize the capabilities offered by these tools is a must-have if you want your company to grow and experience a whole new level of penetration in your market.
As a rule of thumb, digital transformation is collaborative, cultural, mobile, cloud-based, continuous, innovative, and data-driven. Ultimately, it is customer-centric, meaning that all the changes in your company should reflect into better customer service and superior services offered to your prospects. Digital transformation is not about what you do as a company, but about how you do things.
Benefits of Digital Transformation
A digital transformation can consist of things like workflow automation, other business process automation, self-help customer and web applications, and anything which cuts the middleman or makes the entire transaction quicker and more efficient for the customer. The benefits of allowing technology to carry more if not most of the load includes:
1. Better Data Collection
2. Efficient Management of Scarce Resources
3. More Opportunities for Customer Insight
4. Improves Organizational Relationships
5. Increased Profits and Productivity
6. Better Customer Experience
Importance of Digital Transformation
Here are some reasons why you should not postpone this decision and embrace this digital future as soon as possible instead of postponing it.
Increase your profits: according to another study performed by IDG (link to https://resources.idg.com/download/white-paper/2018-digital-business), businesses that embrace digital transformation should expect an increase in profits by up to 23%.
Make your employees more engaged: You can’t afford to have disengaged employees. The great thing about digital transformation is that it can raise your employees’ engagement by up to 100%. By simply providing them with vital data, new learning opportunities, bonuses based on performance and a higher level of transparency, you can keep them on your side.
Improved resilience: Thanks to the advancements in technology, the business world is continually shaken by the increasing expectations of customers. A digital business that chooses to replace old, rigid models, with improved, digital models, will benefit from improved resilience against any threats from the outside. Your company will be able to easily adapt to new demands and to stay ahead of the curve.
Avoid any potential pitfalls: Many companies are using the same old techniques expecting to enjoy the same results they had 10 or 20 years ago. The digital transformation has radically changed the way people do business. You need to be two steps ahead of your competitors who are still using old marketing methods and ancient processes.
Technology is not the beast that will phase us all out in a few decades. Think of it as just another way in making life for you, your employees, and your customers much easier. It lets all parties concerned focus on the more fulfilling and rewarding tasks that otherwise might be pushed aside by tedious technicalities and paperwork. Time is the most precious thing in the world and a digital transformation of your operations saves as much of it
To learn more about how we can help you digitally transform your business using custom websites, apps, and IoT solutions, do not hesitate to Contact us.
At Cyber Networks we have been enabling digital transformation in companies for over 10 years now. We’ve designed workflow automation projects, ERP systems, IoT integration, and business improvements solutions.
